5 of the Best Websites to List Your Business On to Get More Customers
One of the best ways to attract customers for your contracting business is by listing it on online directories, such as Google My Business, Yelp, and Angie’s List. Doing this enables potential customers easily know more about your business—your services, rates, and contact details. It can also let them see customer reviews that can give them a better idea of your capabilities and trustworthiness.
Make sure that your business is easily found. Here are five of the top websites to list your contractor business on.
The 5 Top Websites to List Your Contractor Business On
1. Google My Business
Google My Business (GMB) is a platform that lets you engage with local customers. Create a free business profile where you can showcase photos or services and highlight what sets your business apart.
With a GMB listing, you can give your customers multiple ways to reach you through calls, messages, or reviews. Moreover, you’d be on top of local searches on other Google platforms, such as Maps and Google Search.
2. Yelp
With 31 million unique mobile visitors in the first quarter of 2021, Yelp is a magnet for users looking for services. Joining Yelp is free and you can start responding to reviews and messages, add photos, or update your business information.
3. Angi (formerly known as Angie’s List)
Angi is another excellent platform to list your contracting business on. Aside from enhancing your online presence, it gives you the opportunity to manage your business and reputation with the help of its exclusive tools. It also has business metrics that can help you gain insight into your target audience’s behavior.
4. Houzz
Houzz isn’t just an e-commerce and design inspiration website. It’s also an avenue for home improvement professionals like architects and contractors. While you can create a free profile, upgrading to a Pro account gives you access to tools for invoicing and online payments, targeted local advertising, and project management.
5. HomeAdvisor
HomeAdvisor is another website users visit to find local home improvement professionals. Here, you can receive reviews from your verified customers, which other viewers can review as they check your profile. With over 4 million unique monthly visitors, it’s a potentially lucrative avenue for your contracting business. Note that it has a pay-per-lead structure.
The Benefits of Listing Your Contracting Business in an Online Directory
Aside from letting clients learn more about your business, here are the advantages of listing your business on online directories:
It builds your online presence
For any business, it’s integral that you create and maintain an online presence. If you don’t claim and optimize your listing on these directories, you’ll be missing out on potential customers. Moreover, this enhances your local visibility and makes your business easily discoverable to more local clients.
It creates brand awareness
Listings create brand awareness for your contracting business. Even if users don’t click on your ads or website, they’ll still see it, therefore building the foundation for increased awareness of your brand in their minds.
It improves your ranking on search engines
Listing your contracting business helps with SEO, and it’s one of the best ways to organically promote your business. Using a good SEO strategy can help your business site rank higher on local searches and it also helps enhance your credibility.
The iMapping Advantage
Take advantage of the best ways to attract customers for your contracting business. Our team can handle your business listing needs to ensure your company stands out and is easy to find in maps and voice searches.